Innovating for a
Sustainable Future
Research • Digital Technologies • Circular Economy
B2B Agency is a Ukrainian innovation company developing digital technologies
and business solutions for sustainable economic development. We combine
entrepreneurial experience, applied research and modern technologies to create
innovative products for international markets.
our focus
Technologies That Transform Business
We develop solutions that help companies become more competitive, use resources more efficiently and respond to modern economic challenges. As a co-founder of the Ukrainian Association of Startups, B2B Agency contributes to technology entrepreneurship and international innovation cooperation.
our experience
Experience Behind Our Innovation
Our technology work builds on first-hand international trade experience, relationships with manufacturers and a practical understanding of buyer needs.
Since 2012 — fashion-industry experience of the founder and team; 2,000+ retail clients; approximately 200 wholesale clients; 50+ Italian manufacturers in the cooperation network.
These figures describe the founder’s and team’s accumulated entrepreneurial experience, including Fashion Italia. They are not PRE-ORDER user statistics or results attributable solely to the B2B Agency legal entity.
Our focus areas include digital business transformation, FashionTech, artificial intelligence, data analytics, the circular economy and technologies for responsible production.

FLAGSHIP PROJECT
PRE-ORDER SuperApp
Fashion starts before production.
PRE-ORDER is an AI- and fintech-enabled platform for fashion brands, wholesale buyers and customers. It connects pre-orders, demand intelligence, payments, Digital Product Passports, ESG analytics and communication in one ecosystem — helping brands move from “produce first, sell later” toward production informed by real demand.
Pre-Order
The challenge. Fashion companies often have to commit to production before demand is sufficiently validated. This creates inventory risk, working-capital pressure and unnecessary overproduction.
The solution. PRE-ORDER creates one digital workflow in which brands can present upcoming collections, collect B2B and B2C pre-orders and pre-payments, analyse demand signals and use AI-supported forecasting before confirming production.
How it works. Behavioural and transactional data are transformed into demand insights and production recommendations. AI output remains advisory: an authorised brand user reviews, accepts, modifies or rejects the recommendation before a production decision is made.
Technology. The platform combines AI/ML demand forecasting, payment and pre-payment workflows, Digital Product Passports, ESG analytics, messaging, data dashboards and integration capabilities for external business systems.
Project objective. The Horizon Europe / EIC UkrainianTech action is designed to mature and validate PRE-ORDER in a real business environment, progressing from TRL 4 toward TRL 7 through development, integration, pilot testing and impact validation.
Why B2B Agency. The project builds on the team’s practical experience in fashion e-commerce, wholesale cooperation, supplier networks and international business development since 2012.






Ecosystem
Ukrainian Association of Startups
B2B Agency is a co-founder of the Ukrainian Association of Startups. A non-profit civil society organization that brings together entrepreneurs, investors, universities, government institutions, and international partners to foster the development of Ukraine’s innovation-driven economy. The Association implements free educational programs, supports startups, and provides assistance to vulnerable groups, including young people, veterans, and internally displaced persons.
LET’S WORK TOGETHER
Let’s Build Sustainable Innovation Together
We welcome joint research, technology partnerships and pilot testing with manufacturers, universities and international organisations.
CONTACT US
Let’s discuss your next step.
Contact us if you represent a company, university, research institution, innovation cluster or international organisation interested in developing technology solutions together.










